Marketing & Sales Team Leader

Location

Doha, Qatar

Company

Le Petit Farmer (LPF)

Job Summary

Le Petit Farmer (LPF) is seeking an experienced and results-driven Marketing & Sales team leader to lead our pre-launch and post-launch marketing initiatives. The successful candidate will develop and execute comprehensive marketing strategies, build brand awareness, generate qualified leads, manage social media campaigns, lead the sales team, and establish strong relationships with vendors, buyers, and strategic partners.

Key ResponsibilitiesMarketing Strategy

• Develop and implement LPF's overall marketing strategy.
• Create monthly, quarterly, and annual marketing plans.
• Plan and manage the marketing budget.
• Identify new market opportunities and customer segments.
• Monitor competitors and market trends.

Digital Marketing & Social Media

• Develop and manage social media strategies across all platforms.
• Plan and execute paid advertising campaigns (Meta, Google, TikTok, LinkedIn, Snapchat).
• Create content calendars and oversee creative content production.
• Monitor campaign performance and optimize ROI.
• Build LPF's online presence and brand awareness.

Sales Management

• Develop sales strategies to achieve company targets.
• Prepare weekly and monthly sales plans.
• Lead, train, and motivate the sales team.
• Set sales KPIs and monitor performance.
• Generate leads and convert prospects into active vendors and customers.
• Coordinate sales campaigns and promotional activities.

Business Development

• Attend meetings with vendors, corporate clients, government entities, and strategic partners.
• Deliver professional presentations about LPF.
• Negotiate commercial partnerships and agreements.
• Build long-term business relationships.

Marketing Campaigns

• Plan product launches and promotional campaigns.
• Coordinate exhibitions, events, roadshows, and trade fairs.
• Collaborate with designers and developers to create marketing materials.
• Ensure consistent LPF branding across all channels.

Reporting & Analytics

• Prepare weekly and monthly marketing and sales reports.
• Analyze campaign performance and customer acquisition costs.
• Track lead generation, conversion rates, and sales performance.
• Recommend improvements based on data and market insights.

Requirements

• Bachelor's degree in Marketing, Business Administration, or a related field.
• 3+ years of experience in marketing and sales management.
• Experience in digital marketing and social media advertising.
• Proven experience leading sales teams.
• Strong communication, negotiation, and presentation skills.
• Experience preparing marketing strategies and sales plans.
• Knowledge of Google Ads, Meta Ads Manager, SEO, and CRM systems.
• Excellent English communication skills; Arabic is an advantage.
• Valid Qatar Driving Licence is preferred.

Preferred Skills

• Leadership and team management.
• Strategic planning.
• Brand development.
• Public speaking and presentations.
• Data analysis and reporting.
• Budget planning.
• Customer relationship management.
• Project management.

Key Performance Indicators (KPIs)

• Number of new vendors onboarded.
• Number of active buyers acquired.
• Monthly sales growth.
• Lead generation targets.
• Lead-to-customer conversion rate.
• Social media follower growth.
• Engagement rate across social platforms.
• Website and app traffic growth.
• Cost per lead.
• Return on advertising spend (ROAS).
• Customer retention rate.
• Marketing campaign ROI.

Salary

3000-4500 + transport

Benefits

• Annual leave as per Qatar Labour Law.
• Career growth opportunities.

Join LPF and play a key role in building Qatar's leading agriculture and livestock marketplace.

The person should own the complete go-to-market strategy, including:

• Launch marketing strategy
• Social media planning and content calendar
• Vendor acquisition strategy
• Buyer acquisition strategy
• Sales team recruitment and leadership
• Weekly sales targets and KPIs
• Partnership development
• Meetings with corporate clients and government entities
• Marketing budget planning
• PR and media coordination
• Exhibition and event planning
• Influencer marketing
• Customer retention and loyalty programs
• Apply to whatsapp 33499555 or email to info@lpflife.com

Pay: QAR3,000.00 - QAR4,500.00 per month