The Sales Supervisor is responsible for supervising and managing the daily sales activities of the sales team, achieving sales targets, expanding market coverage, and developing strong relationships with customers, including supermarkets, hypermarkets, groceries, and distributors. The role focuses on increasing product distribution, improving sales performance, monitoring market trends, and ensuring the effective promotion and availability of company products across the assigned territory.

Key Responsibilities

1. Sales Team Supervision

Supervise, guide, and motivate sales representatives to achieve individual and team sales targets.

Prepare daily sales plans, customer visit schedules, and monthly sales forecasts.

Monitor sales representatives' daily activities, attendance, customer visits, and productivity.

Conduct regular sales meetings to review performance and address challenges.

Train the sales team on product knowledge, selling techniques, and customer service.

2. Sales Growth and Market Expansion

Achieve monthly and annual sales targets for all assigned products.

Develop new customers and expand distribution across supermarkets, hypermarkets, groceries, and other retail outlets.

Increase sales volume and market share for the company's existing and new products.

Identify new business opportunities and improve sales in underperforming areas.

Ensure regular product availability and proper stock replenishment at customer locations.

3. Customer Relationship Management

Maintain strong relationships with existing customers and key accounts.

Coordinate with customers regarding orders, deliveries, promotions, and product availability.

Handle customer complaints and coordinate with relevant departments to resolve issues.

Monitor product returns, expired or damaged goods, and customer feedback.

Support the collection of outstanding customer payments in coordination with the Accounts Department.

4. Market Monitoring and Competitor Analysis

Monitor competitor prices, promotions, product launches, and market activities.

Collect market information to support pricing and sales strategies.

Identify customer preferences and opportunities for introducing new products.

Provide regular feedback to management regarding market conditions and competitor activities.

5. Product Promotion and Merchandising

Ensure proper product display, shelf positioning, and visibility at retail outlets.

Coordinate with customers on promotional campaigns, discounts, and special offers.

Monitor stock expiry dates and implement appropriate stock rotation practices.

Ensure compliance with company merchandising and brand presentation standards.

Support the launch and promotion of new products.

Requirements

Minimum 3–5 years of experience in FMCG sales, preferably in food products, snacks, or beverages.

Previous experience as a sales Supervisor or in a similar supervisory role.

Good knowledge of the Qatar market, including supermarkets, groceries, and wholesale channels.

Proven track record of achieving sales targets and managing a sales team.

Strong communication, negotiation, leadership, and customer relationship skills.

Valid Qatar driving license is mandatory.

Transferable Qatar visa / NOC is Mandatory.